In 2006, Salesforce launched IdeaExchange, a platform that allows customers to connect with company product managers. In June 2004, the company had its initial public offering on the New York Stock Exchange under the stock symbol CRM and raised US$110 million. Īlso in 2003, Salesforce held its first annual Dreamforce conference in San Francisco. Salesforce's revenue continued to increase from 2000 to 2003, with 2003's revenue skyrocketing from $5.4 million in the fiscal year 2001 to over $100 million by December 2003. Salesforce also gained notability during this period for its "the end of software" tagline and marketing campaign, in which it also hired actors to hold up signs with its slogan outside a Siebel Systems conference. Despite its losses, Salesforce continued strong during the early 2000s. Salesforce was severely affected by the dot-com bubble bursting at the beginning of the new millennium, with the company laying off 20% of its workforce. Two of Salesforce's earliest investors were Larry Ellison, the co-founder and first CEO of Oracle, and Halsey Minor, the founder of CNET. Salesforce was founded in 1999 by former Oracle executive Marc Benioff, together with Parker Harris, Dave Moellenhoff, and Frank Dominguez as a software as a service (SaaS) company. Salesforce's annual Dreamforce convention in 2022 Since 2020, Salesforce has also been a component of the Dow Jones Industrial Average. Salesforce ranked 136th on the most recent edition of the Fortune 500, making US$26.5 billion in 2022. Today, Salesforce is one of the largest technology companies in the world, and as of September 19, 2022, is the 61st largest company in the world by market cap with a value of nearly US$153 billion. Salesforce's continued growth makes it the first cloud computing company to reach US$1 billion in annual revenue by fiscal year 2009, and the world's largest enterprise software firm by 2022.
It provides customer relationship management (CRM) software and applications focused on sales, customer service, marketing automation, e-commerce, analytics, and application development.įounded by former Oracle executive Marc Benioff, Salesforce quickly grew into one of the largest companies in the world, making its IPO in 2004. is an American cloud-based software company headquartered in San Francisco, California.
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